Tuesday, April 08, 2014

Social Media Dipshits: Stop Treating Us Like Fuckwits.

When are brand managers going to come to realize that metrics don't mean diddly-squat, and that their social media managers need to stop stealing "content" ideas from old Highlights magazines?
Story Link, on VICE.

Monday, March 31, 2014

The Best Ads of 2014 You Haven't Seen, Part 1.


11 commercials, plus the above brilliant print campaign for a Swiss vegetarian restaurant. Story on VICE.

Friday, March 28, 2014

Two new fast food burgers are not to be eaten by women, according to their ads.

One commercial, via Carl's Jr., features a fake Mystique morphing into a beefy man before she bites a big-ass bacon burger. The other, by KFC Australia, fake-apologizes to "girls" for freaking them out. copyranter on Jezebel, LINK.

Thursday, March 20, 2014

For the New York Observer—my weekly local NYC Bad Ad Report.

This week: Snickers isn't half as clever as they think they are; the newest sexy Times Square bed bugs ad; and there's a new ad buster in town—the Clownifier. LINK.

Tuesday, March 18, 2014

Think You Can Write Better Ads Than Convicted Felons?

Two young San Francisco copywriters used the Federal prison system's pen pal program to concept together with inmates on some ads. Some of them are not bad. Take a look—on VICE.

Tuesday, March 11, 2014

Ad agencies STILL have no idea how to talk to women.


I rounded up six recent ads—4 spots and 2 print executions—directed at or featuring women. It's a tough call which one is the most woman-hating. Story on Vice.

Thursday, March 06, 2014

This Week's Local NYC Bad Ads Report.

I'm starting a new weekly column for the New York Observer. In it, I will be photographing and reviewing local bad ads, from above and below ground. Link.

Monday, March 03, 2014

American Car Ads are a Fucking Embarrassment.


If you watched the Oscars last night, you probably saw the above "American Exceptionalism" Cadillac commercial. It is, politics aside, one of the worst car commercials ever produced.  But it's just the latest in a shitty string of awful American car ads.
Read on VICE.

Monday, February 24, 2014

The Greatest American Copywriter Wasn't A "Mad Man".


He is a Midwestern son of a preacher who as an adman vomited before presentations, not from liquor like that hack Don Draper, but from fear—fear that a new client wouldn't have the balls to buy his ballsy ads. Read more about him, and see many of his best ads in my weekly post on VICE.

Wednesday, February 19, 2014

Social Media Managers are Dipshits, continued...


This new "digital creative class" is an embarrassment to the advertising industry. None of these dipshits could have cut it at even the lowest level of a good creative ad agency just 10 years ago. I've compiled and commented on the worst social media updates of 2014 (so far) by major brands, including JC Penney's asinine Super Bowl stunt, and the two brilliant MLK tweets, above. READ.


Thursday, February 13, 2014

Quick Response Advertising, by Germany's Blush Lingerie.

Reference.
Via.
Three previous Blush ads here.

Tuesday, February 11, 2014

ALWAYS BE BRANDING, MOTHERFUCKERS.

Click images. Via Yokohama, Japan.
Via.

Monday, February 10, 2014

FTD Florists presents the four Whitest couples in the history of advertising.


After watching these four Valentine's Day commercials via the 100 year-old flower delivery company, you will seriously consider celibacy. They are THAT BAD. copyranter on VICE.


Wednesday, February 05, 2014

This new Canadian Gay Rights spot is better than all the Super Bowl Ads. Combined.


See, you clueless fucking American ad agencies? ONE simple insight. A creative linchpin that's fresh and shiny and pristine, unsullied by puppies and horses and bears and celebrities and fucking Danica Patrick. Bravo, Rethink, Canada (the responsible ad agency).

Monday, February 03, 2014

I call BULLSHIT on Doritos' "Crash The Super Bowl" contest results.


The above "Finger Cleaner" spot has over 600,000 more views on YouTube than the two winners that aired during the game, combined.
Read more about it on VICE.

Monday, January 27, 2014

What The Hell Happened To Apple's Advertising?

Last week was the 30th anniversary of "1984", the commercial that launched Mac. They followed that up with "Think Different," another advertising masterstroke. Then, the "I'm a Mac/I'm a PC" campaign, another success. And that was last Big Idea Apple's had. Read more on VICE.

Monday, January 20, 2014

The safe-driving PSAs of New Zealand are the best in the world.


The above ad, "Mistake", is only the most recent brilliant PSA via the New Zealand Transport Agency and their ad agency, Clemenger/BBDO. See four more great commercials from the last few years on VICE. (Story Link).

Tuesday, January 14, 2014

The four worst ads of 2014 (so far).

This assburger magazine ad was banned in Australia for being "degrading" to women. Read the ridiculous quote from the creative director defending it, plus check out two awful commercials and one idiotic tweet in this week's VICE post (LINK).

Monday, January 06, 2014

LOUIS CK ONE.

Via.

Classic Mad Men era ads ruined by lawyers.

I again imagined what effect powerful dickhead lawyers would have had on the advertising creative revolution of the 1960s — including the above "tweak" to one of Ed McCabe's great Volvo ads.
Read the post.

Friday, January 03, 2014

Jimmy Kimmel is a Shitty Copywriter.

Kimmel and his Jackhole Productions staff recently horked up an in-show ad for Tostitos, dubbed the "Worst Contest Ever". It's far worse than that.
Read about it on VICE.

Thursday, January 02, 2014

12 best commercials I found by accident in 2013.


On VICE:
The 12 best commercials I found by accident in 2013.

Tuesday, December 17, 2013

Apple's Christmas Commercial is Transparent Pandering Bullshit



The disaffected Youngs with their faces buried in their fucking screens, win, and you lose, Olds!
What a fucking Santa pants-load of shit, this ad is. How many teenage asswipes across the world will, yes, actually have their faces inconsiderately glued to their fucking phones this Christmas and, no, won't be making a touching little family movie using Airplay and an Apple TV? I'll tell you how many: ALL of them, except for this nonexistent teenager.
What an unsubtle, artless Gen Y & Z demographic blowjob.
The "internet sherpas" at Hypervocal report that all of Twitter is crying over this ad.
You want something to really cry about this Christmas?
Read about the current situation in the Central African Republic, you bunch of clueless fucking wussies.
Ad agency: TBWA\Media Arts Lab.
(Disclosure: I have an iPhone 4S and a MacBook Air, so blow me.)

Monday, December 16, 2013

One of the most incomprehensible ads ever created.


It's via Scott Hoy, Sioux Falls personal injury lawyer.
See a re-imagining of Hoy's holiday ad — which features his floating, talking disembodied head — and many other atrocious December ads, branding, and social media updates in my weekly column on VICE (LINK).

Thursday, December 12, 2013

If Lawyers Wrote Ads

On VICE:  what if lawyers had written some of the greatest ads and taglines from the Mad Men era? They would have been...a lot less great. LINK.

Monday, December 09, 2013

The best Christmas ads for people who hate Christmas ads.


If, like me, you can't stand the seasonal schmaltz, the mushiness, the faux feel good hooey, go to VICE and watch four commercials that actually treat consumers like sentient human beings — including the CANAL+ Nativity ad, above. LINK.

Saturday, December 07, 2013

The "O" stands for Japanese Zeros.

Tora, Tora, Tora, SpaghettiOs and Campbell Soup Company (parent).
Image via. Previously in: Twidiot of the Week.

Friday, December 06, 2013

The two stupidest Nelson Mandela ads ever produced.

(click ads to enlarge)
He was a great man, unquestionably.
And these two ads are not great, unquestionably.
Topan ad for Inchalam nails, by Ogilvy & Mather, Chile. STAY STRONG. No further comment necessary.
Bottoman ad (headline: Life is easier, if you don’t speak up. Debate.) for Denmark’s largest newspaper, Jyllands-Posten — internationally famous for publishing that cartoon of the Prophet Muhammad with a bomb in his turban. Ad agency: Uncle Grey, Denmark. That is some gnarly Photoshop work.
Your call on which one takes the stupid cake.


Monday, December 02, 2013

This is pretty much the most racist commercial I've ever seen.

It's for an Alabama law firm.
That, and more on my weekly ad post on VICE.



Friday, November 29, 2013

This is the Doritos "Crash The Super Bowl" winner.


For the eighth straight year, Doritos will be "crashing" the Super Bowl with non ad agency ads. You can see all the submissions here. I've viewed many of them, and most of them suck balls, as usual — not that that's any different from when a Doritos ad agency creates the ads.
But this one, "Finger Cleaner", is a winner. And it currently leads in popularity, which is unusual, because the civilian Public usually sucks balls at judging what is a good ad.
It's pretty fucking creepy. I hope PepsiCo has the balls to run a glory hole commercial.

Monday, November 25, 2013

The Worst Advertising, Guerrilla Marketing, and Social Media Fuck-Ups of November.

Including, this idiotic giant stress ball placed by the Jamaica Tourist Board in Times Square.
Read about it, and the rest, on VICE.

Friday, November 22, 2013

So, here's the most offensive JFK assassination-riffing ad ever produced.

(click ad to enlarge)
Leaving aside the nuclear offensiveness, it's actually a pretty good b-to-b ad. And yes, it is a real ad, from 2007, for IP Press (now known as IP Media Group) hawking their men's titles which include Belgian mag Ché — well known for over-the-top sexist ads.
Ad agency: Antwerp office of Duval Guillaume
 

Tuesday, November 19, 2013

Meet Phil, The Sleazy Dick Pill Shill.

He's pushing, pushing real good, Dynafil (thus, his nom de guerre), a new generic Viagra.
Read about him on Jezebel.

Monday, November 18, 2013

The only ad James Gandolfini ever did (I think).


2007, for Kobold watches.
The ad ran for a year.
Gandolfini did it for free.
Here's the back story.

Sunday, November 17, 2013

Me, right after every creative presentation.


That's me, in the foreground.
And, that's the rest the agency "team" in the background.

Friday, November 15, 2013

FINALLY: some funny cereal ads.



These two "Competition Crunch" spots for Oatmeal Crisp are my kind of stupid. They may not be your kind of stupid, but stupidity — like love — is a many splendored thing. "Elitist Marionette" (above) is really fucking weird. "Ginger Wedding" (below) is more traditionally ad-like weird. But, both inexorably deliver the USP: CRUNCHINESS!
I have a nit, of course: I don't like the spokes-idiot; he takes away from the entertaining scenarios.
Ad agency: Cossette. See two more of the spots on AdVerve.

Thursday, November 14, 2013

PETA's new Thanksgiving video is a fucking holiday miracle.


A miracle, in that it isn't the usual sexist, insensitive garbage. The video, "Thanks!—An Animated Trip To Holiday Slaughter", is well-thought out and well-produced. Well done.
The video is a collaboration between PETA, creative services agency Cutter, and visual production company Big Machine, with original music composed by Andrea Saparoff, according to their press release.
Via copyranter tips.

Tuesday, November 12, 2013

There is one ad agency in the world that knows to advertise itself.

And they're not from the United States or the UK.
Read about them on Vice.

Tuesday, November 05, 2013

Why are so many Social Media Managers dipshits?

Wrote another post for Vice. Read.

Sunday, November 03, 2013

Better than any big budget shoe ad I've ever seen.
Via.

Tuesday, October 29, 2013

Rolling Stone Lou Reed tribute ad.


Via Italy.
Ad agency: DLV BBDO, Milan.

Thursday, October 24, 2013

A bombastic vintage trade ad that could never run today.

(click to enlarge)
Judging by the typeface, it looks like a 1980s ad.
It was a trade ad advocating the power advertising, by Texas ad agency The Richards Group.
The copy reads:
"How did Coke succeed where history's most ambitious leaders failed? By choosing the right weapon. Advertising." Via.

Wednesday, October 23, 2013

This Wendy's cashier should be promoted immediately.

Via reddit, where of course the comments are filled with racist morons.
This woman wins fast food service and Halloween forever.

Tuesday, October 22, 2013

Red Bull won Social Media yesterday.

Via.

"Sharknado" balsa wood glider is the coolest promo item ever.

 (click to enlarge)
I want one. It's that simple. I'm writing the ad agency.
The agency press note: "To get radio DJs and TV reviewers talking, writing and tweeting about the New Zealand TV debut (on Prime TV) of Sharknado ... DraftFCB Auckland delivered them giant balsawood kitset shark 'gliders'. Proving that fear really can take to the air."
Previously in: Cool Promo Items.

Monday, October 21, 2013

The Tide "Carrie" Vine is a perfect use of the App.



Saturday, October 19, 2013

New campaign for UN Women is a perfect example of why simple ideas are always the most powerful.




Click ads for enlarged view. Images via.
Google autocomplete has been the source of lazy blog post humor for years.
But a new campaign by Christopher Hunt, creative at Ogilvy & Mather Dubai, uses the dynamic for shocks instead of laughs. He says this about the ads:
This campaign uses the world's most popular search engine (Google) to show how gender inequality is a worldwide problem. The adverts show the results of genuine searches, highlighting popular opinions across the world wide web."
It's hard to read on these low res scans, but the birdseed type above the search boxes reads: "Actual Google search on 09/03/13." These searches were done in Dubai, but some of the same results turn up in U.S. searches — which is disgusting and disheartening.

Friday, October 18, 2013

Brilliant ambient ad for "Gravity"

Or, just a bad tape job.
(Click to enlarge, via)

Thursday, October 17, 2013

Twidiot of the Day — Wheat Thins.

Twitter needs a FUCK YOU button.
Previously in: Twidiots of the Day.

Tuesday, October 15, 2013

Banksy's tribute to 9/11.



As part of his one month NYC street art project "Better Out Than In," Banksy created this Twin Towers scene a couple of blocks from the World Trade Center site. The flower is a dahlia, which "symbolize the eternal bond between two people” — according to The Dusty Rebel, who was the first to find the piece today. Click images to enlarge.