"Shit Copywriters Think"

The copywriter is still the idea of king of this stupid industry. Fuck everybody else.
LINK, on Digiday.

On Shitty Copywriting.

Supposedly good agencies continue to produce really shitty ads.
More here, on Digiday—LINK.

The Rise of the "Un-Ad".

It's not hard sell. It's not soft sell. It's un-sell.
Read about it on Digiday—LINK.

Seven New Names for "Advertising"

Sir Martin Sorrell, the richest and mouthiest adman in the world, says we need to rename "advertising". So I did, seven times (including "Sorrelling"). See them here, on Digiday.