Monday, July 25, 2016

The new AdBot 9000 just wrote copy for 8 brands.

Copywriters? We're dead meat.
LINK, on Digiday.

Friday, July 15, 2016

Using Sex To Sell Unsexy Products Is A Bad Idea.

Using sex to sell unsexy products can get very awkward, like with these ads for a Malaysian breast cancer association: "be a victim of fashion, not cancer." Seven more of these awkward ads here, on Digiday.

Tuesday, July 05, 2016

Does Advertising Even Work Anymore?

Short answer? No.
Long answer? FUCK no.
An explanation here, on Digiday.