Angry Aging Area Ad Man (me) Baffled By Bullshit Buzzwords.

Dickweeds are trying to make Advertising more complicated than it is.
Curated Brand Experience? Ephemeral Content? Big Data? All bullshit.

LINK on Digiday.

UPDATE: Sex No Longers Sells.

18-34 year-olds ain't buying what their selling. Story Link.

WTF is a Creative Director?

It’s a question I’ve been asked many times over the years by civilians: Just what is it that a creative director does? Sorry, but there is no quick, pat answer, especially nowadays, young millennial. Instead, I will circle the question, like a vulture, hopefully while avoiding shitting on my own legs, unlike a vulture.

Read the rest on Digiday.