Wednesday, May 06, 2015

WTF is a Creative Director?


It’s a question I’ve been asked many times over the years by civilians: Just what is it that a creative director does? Sorry, but there is no quick, pat answer, especially nowadays, young millennial. Instead, I will circle the question, like a vulture, hopefully while avoiding shitting on my own legs, unlike a vulture.

Read the rest on Digiday.

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