Friday, September 25, 2009

Visine gets the lead out to exploit Sydney dust storm.

(click image) Ad agencies (and their clients) have never been shy about exploiting human suffering (see 9/11, H1N1 flu). So it was this past week with Australian companies, especially those selling cleaning products. They banged out the dust storm-themed creative work fast enough to make your eyes water. But Johnson & Johnson's Visine, via their agency JWT, wins copyranter's first Bleeding Blight Award with this ambient stencil adwork placed on car and shop windows and sidewalks all over Sydney. At least they kinda partially helped clean up! (image via)


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