Amelia Earhart chain-smoked her way across the North Atlantic.
(click ad) In honor of tomorrow's opening of Amelia (Hilary Swank?), here's a retro sponsorship coup for Lucky Strike which commemorated the 1928 "Friendship" flight (on which, she was merely a passenger). Four years later of course, she became the first woman to fly solo non-stop across the Atlantic. The money testimonial quote (probably fake): "They were smoked continuously from Trepassey to Wales. I think nothing else helped lessen the strain for all of us." No Klonopin around then (image via). Previous retro Lucky Strike ads.
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