
(
click ad, via) How's this for profiting from disaster? Ad is from 1937, mere months (
weeks?) after the
Hindenburg airship disaster.
The copy: "
Many of the passengers and crew of the ill-fated "Hindenburg" whose faces were burned were shaved with Schick Shavers during their stay in the hospital. So badly burned were they that there was a thick crust of tissue on their faces through which their beards grew. It was quite impossible to use a blade to shave them. But the Schick Shaver glided gently and painlessly over the injured skin, removing the hair at the scarred surface." Thank fucking God for that. I didn't think it would ever happen. But this
1981 World Trade Center asbestos advert has now been supplanted as copyranter's
Worst Ad Ever.
1 Comments:
I didn't think it was possible for a razor ad to be worse than any of the Gillette campaigns. How wrong I was.
I can't really imagine Tiger Woods discussing a "thick crust of tissue" somehow...
Post a Comment
<< Home