Tuesday, June 01, 2010

No children were killed in the making of this Amnesty International ad.

(click ad, via) "In Sudan, Nigeria, Uganda, Myanmar, Iran, and Saudi Arabia, children are still being executed," sez this ad via AI Turkey by TBWA in Istanbul. I guess because kids are shorter, their executioners need an extra stool to hang them? How 'bout a longer rope? And doesn't this visual say "suicide" more than "execution?" For a copyranter-guided tour of AI's recent sensationalized advertising, go here.


Anonymous jalan said...

Not to mention those don't look like kids shoes. Or feet. Or pants.

2:23 PM  
Blogger Juliet said...

The SCOTUS thought 16-year-olds were fair game until 2005. I agree that the ad doesn't effectively broadcast its message. The first thing I thought was suicide.

12:00 AM  

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