Homoerotic vintage men's underwear ad of the week.
"Why are you staring at my comfort pouch, Rick?"
"I was just wondering if you have it tucked in, Steve."
Previously in: homoerotic vintage ads.
posted by copyranter @ 2:45 PM
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Wednesday, May 25, 2011
"Why are you staring at my comfort pouch, Rick?"
"I was just wondering if you have it tucked in, Steve."
Previously in: homoerotic vintage ads.
1 Comments:
At that time this was considered bold, innovative. Today, we find it funny. I'm talking about both the underwear and the ad itself.
Munsingwear was a Minneapolis based knitting firm that from the late 19th century defined the cutting edge of undies innovation. Throughout most of the next century - until the factory closed in 1981 - it was instrumental in ushering in underwear's eventual transformation from pure functionality to real fashion statements.
The company took marketing/advertising to risque heights too, as it is evident from this as well as its other ads.
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