(click ad) Huh. I always thought of Mr. Clean as a cheerful, fastidious gay man, not a chauvinistic asshole. Now, I think the thought with this coupon ad for Mr. Clean's Magic Eraser is: "for one day at least, Mom: don't clean." And yet: Mom's cleaning on Mother's Day. Even better, she's tutoring her future Mom on how best to handle all the shittiest housework, which is of course women's work. The ad reeks of disinfected sexism. Via Loving Katie. Previously in: sexist Mom ads.
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- Name: Mark Copyranter
I was an NYC advertising copywriter for 20 years. Now, I'm The Best Fucking Ad Critic In The World™. I hate capri pants. Also: advertising, marketing, social media, PR, midtown, the Upper East Side, the Upper West Side, going to Brooklyn, NYC realtors, New York City, fake blondes, real blondes, saline implants, silicone implants, Civil War enthusiasts, Republicans, Democrats, Liberals, Conservatives, fireworks, parades, Summer, Winter, greeting cards, stuffed animals, children's drawings, religions, personal trainers, golf, golf courses, golfers, polo shirts, turtlenecks, scarves, The Yankees, Yankee fans, mooks, Streeters, iBankers, the Hamptons, Hoboken, Chicago, Texas, Florida, people who don't know how to walk in NYC, whistling, TV, Radio, Magazines, Newspapers, stand-up comedy, Improv comedy, sketch comedy, "alt" comedy, Readings, poetry slams, SUVs, drinking straws, weddings, Brunch, fondue fountains, journalists, screenwriters (dicks), short men (Napoleon Complexed turds), Scrabble®, people who don't hate anything. I probably at least don't care for you.
- Link Haze, 5/2/11.
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