How do you advertise a bank in this hellhole economy? Use a cute puppy dog!
(via)
So basically, First National Bank of South Africa is saying that they're the great guy putting up the fliers? What a wonderfully produced load of dogshit. Not in the commercial: the bank fees for the fliers, copier usage, tape, gas, dog-holding time, etc. Unless you maintain a balance of $15,000, in which case, they'll waive the fees, but they will invest your dog however they want, including every risky vehicle they can get their greedy paws on. Agency: Metropolitan Republic, Johannesburg.
Previously: State Street's puppy dog would never eat your money.
5 Comments:
The Beatitudes? For a f**ing bank? Grr.
Is it really fair to apply Americans' socio-economic and cultural perceptions to a financial institution on another continent 8,000 miles away? Are you sure the economy in South Africa is in a hellhole? I'm not sure that dog is a puppy, and even if it is, is it really cute? It looks like a typical mutt.
It doesn't really matter. They're a bank; this spot tells me nothing about how the bank provides "ways" to "help" me. I don't take them at their word.
Mr Ranter. You say that this ad is dogshit? You have no idea. Please have a look at this little piece in reference. Lovely. http://vimeo.com/21823642
http://www.youtube.com/watch?v=kdalWA7lXiI&feature=youtu.be
Interesting...
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