Here's a nice Russian Public Service Ad for reading.
It's via Eksmo, one of Russia's leading publishing houses. The line translates to: "To read is not detrimental, it is detrimental not to read." copyranter read a lot (well, a lot of crap) as a kid, so the ad has slightly melted his frozen heart. Adme.ru just posted their best Russian ads of 2011 (which included these crazy Pepsi Max print ads and this crazy guerrilla don't drink/drive billboard). See more here.
posted by copyranter @ 7:30 AM
7 Comments:
Bro, where's your The 10 Most Terrible Ads of 2011 post??? You said you would do it on Tuesday. We've been all waiting for it with bated breath. I personally can't wait to be surprised, but knowing how predictable you are, I don't think I will be.
shame it has a headline at all.
Anon: I said I'd do them this week, which I will. Might not be 10, don't want to water down the smell.
Robbie: Yeah, it was apparently a contest held by Eksmo, and the participants had to include that line in their posters.
i can't read the cyrillic, but i can read the writing on the wall.
I-)
Wonderful ad. The execution though is not perfect. The syringe looks huge. All the butterflies are unnecessary, particularly the big one in the foreground, which does not seem to have been photoshopped in well. Still, a very nice ad. They make great ads in Eastern Europe (for the most part).
Not one Vodka bottle in that alley?
Oh. There it is. My bad.
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