In the locket is John Gordon of Gordon Arata McCollam Duplantis & Eagan, LLC of New Orleans. Maybe that's his wife's freckled upper chest? Looks like she's topless. Anyway, you're taught in ad school to almost never ask a question in your ad, because it invites people to give you an answer that you don't want; in this case that answer would be "ZERO". Click here to view more laughable law ads. Thanks Jason for the tip.