Crotch copy will always achieve high readership scores.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWAIKztEY6HvJwJ4ZIhOvabW1Rt5ZFV6_eA1BBtsDEAwLpSTgzI3pSihxjG_zbrg1Ge3b1m8PC-u_1BT6RBN4MCI4IXG9dlhKuOeas4IHW1_LawCYpsw6UtE-SEaID6hntNX4vBA/s200/QuebecSTI2.png)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhqe3_LCHXZWd554g1bGNRdJX3l84c4huJ_cFwPsveUXX3HWAehMYbizs6WoycH39yTLgrdIWFsPVLVaGP-7z4d9c_uQq02BXUgEhMZvyxRnJuabVlEfHEikxOQLr7rZ_RGzeuOaQ/s200/QuebecSTI1.png)
(click ads, via osocio) We've seen CrotchVertising in the name of safe sex twice before (both slightly nsfw). Tom Ford is also a fan. These, from a campaign targeting teens via the Quebec Ministry of Health, translate roughly too: "With herpes/chlamydia, often there is nothing to see." Then, "the condom, 100% on" or something. This is the sign-off website. Insecure young French-Canadian men must just love that "nothing to see" line. I don't believe these are scratch & sniff. Sorry for the blurry scans.
Previously: safe sex print ads and videos.
1 Comments:
hey Mark. Thanks for picking up the osocio story!
Those were, unfortunately, the best pics I could find, since I haven't been able to find printed versions.
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