Thursday, February 02, 2012

The "BusinessWeek" cover this week? Planes fucking.

Let's go behind the scenes of the creative process (shh). Said BW's new creative director Richard Turley:
"It's just me and Josh Tyrangiel, the editor... we sit literally opposite each other.... It was Josh who said, "How about planes having sex for the cover?" And I was like "YES."
FUCK yeah, business.
Previously: Reading BusinessWeek will give you Encephalitis.


Anonymous Anonymous said...

As a daughter of a Continental Pilot I'd just like to say, look who's on top!

5:18 PM  
Anonymous cath said...

You mean "a peek behind the curtain?"

5:37 PM  
Anonymous Anonymous said...

Now that's what I call joining the 30,000 foot club

6:50 PM  
Anonymous mrjohn said...

They are really going to regret this cover when the guy at air traffic control dozes off.

9:08 PM  
Anonymous Anonymous said...

Fly United.

That joke's been around since at least the mid-1970's.

9:48 AM  
Blogger copyranter said...

How dare you shit on their intense brainstorming session.

9:50 AM  
Anonymous Matt said...

I think they call this a near miss. Both in aviation terms and in advertising creative terms.

3:24 PM  
Anonymous Bacopa said...

I think this joke dates back to 1964 when the Art Director for Dr Strangelove edited this this sequence.

2:22 AM  

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