UK Furniture retailer banned from using catchphrase "Sofa King Low".
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhuHRx3yPSrKb7ilRHqSaWx6Ldj8ylHSi9RO34sMH0sLHwOBCTz-b821moHF1rBFAWI5bUfwGJk10XcWZGaFPFlavpi6Q8jb-QwZAKXyfTVR1_ZC-vVWmAjSnker_NePko-EEy_/s400/Sofa-King.jpg)
This is Sofa King Lame.
After using the line for nine (9) fucking years, Northampton's Sofa King has been reprimanded by the ASA, because, "[the ad] could be interpreted as a derivative of the swear word 'fuck', which consumer research had found to be a word so likely to offend that it should not be used in ads at all, even when it was relevant to the name of a product..."
They probably got a complaint from somebody "important"—like that dicksplash David Cameron.
Here's six more amusing ASA ad bans.
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