Ad Creep Update: f*cking overpass support pillars.
(click image) Every day, advertising keeps creeping further into every nook and cranny of your daily life. Subway tunnel roofs. Airplane wings. Baby carriages. Taxi seat belts. The market meat case. Bike seats. Sewer grates. Rock climbing walls. Playground swings. Chopsticks. Dorm toilet seats. And now these big fake bone things, via those oh-so-clever creatives at Saatchi & Saatchi in Mumbai, India. It's for the OTC supplement Calcium-Sandoz. I almost wish this trestle would collapse (with no injuries, of course) just to embarrass all guilty parties.