Wednesday, August 05, 2009

Microsoft Defender vs. MEGAWOMAN.


The danger whenever you create an anti-ad "viral" for your product is that it doesn't, well, sell your product very well. In fact, the somewhat-endearing MEGAWOMAN (above), arch-nemesis of Microsoft's free security software, does a pretty good job of unselling Defender—though a plus to writer/director Nir Bashan, the "NB" of the NB Agency in Los Angeles for getting sea Krakens and Al-Qaeda in the same sentence. Fyi, The wall at the end of the video is the Defender logo. Video below (via).
Previous Microsoft ad missteps: Microsoft's moronic Monsters' Ball. Welcome to the (fake) people_ready business. Microsoft mocks Gettysburg Address.

6 Comments:

Blogger copywriter said...

Could Microsoft Defender have kept me from watching that video? Because if it could, I'm sold.

11:07 AM  
Blogger Homage said...

Would it lower the tone tremendously to ask why Microsoft Defender couldn't have protected MEGAWOMAN from such egregious 'toe?

5:46 PM  
Blogger Homage said...

Also, Mister Pedant says it's spelled MiCRosoft. You're welcome. Sorry.

5:49 PM  
Blogger copyranter said...

Homage: no need to apologize. I hope it's evident that I pound (with two-three fingers) these crap posts out very quickly before starting my actual stupid ad work day.

6:11 PM  
Blogger Pot Thought said...

No way, Homage. That c-toe is the source of her power.

11:15 AM  
Blogger Homage said...

I think she's my hero.

3:59 PM  

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