fake private dick "Bored To Death" ad in Village Voice.

(click ad) Call the (toll!) number, and you'll hear a rather mundane 1:10 message recorded by Jason Schwarzman (as "Jonathan Ames") for the new HBO show (debuts Sunday). Like the ad reads, you find out he's not licensed, but only charges 100 bucks a day. Previously, I posted a fake Hung escort page ad scanned from Time Out New York, so this appears to be a new local ad strategy by HBO. I like the idea, but the message should have been much funnier.