Drinking the Chicago River water would be healthier.
(click image, via) Leo Burnett and McDonald's jumped on the annual Chi-town tradition of dying the city's river green for St. Patrick's Day with this impressive ambient stunt. What, exactly, is in a Shamrock Shake has of course long been a point of speculation/disgust. Previously in BIG ambient ad stunts:
• Alfa Romeo.
• Hubba Bubba Bubblegum.
• Giant cleaver train crossing warning.
5 Comments:
Great marketing - Id rather a green milkshake than a green beer anyday.
Hey Asshat,
Stop stealing my Content and propping up your Blog.
Ronald McDonald
Anon, that's better.
Hey Copyranter,
I've had my fun and impressed you with my wit, but it's time to let go and say good bye.
The Anonopussy.
(^I liked that one but didn't want to admit it / lol)
dunno... to me, it's a super pretentious campaign. then it is boring. one wonders how much it costs and what wonderful cause could have benefited from that cash instead of making a dumb giant milkshake. what a stupid culture we live in.
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