Matchstick Man & Crazy Cat Lady get relief from skin gel.

(click ads, via) My favorite kind of print ads: wordless insane little product stories. Though, I think these are a bit too insane. The product is Fenistil anti-itch gel. In case you missed it, the gel is forming the solution to the each person's skin problem, like a genie out of a lamp: a gel dog has appeared to scare aware the woman's scratching cats; and a gel fire-eater has materialized to eat burning man's lit skin matches. At least the creatives pushed it. By Saatchi & Saatchi Switzerland. Previous insane ads that I kinda liked: Adam brand extra-long condoms • (nsfw) Luciano Carvari • French AIDS prevention ads • the best goddamn bedwetting ads ever • and, the strangest light bulb commercial ever made.