Thursday, June 03, 2010

Vintage Ad of the Week.

(click ad, via) Don't know the year. It's a Russian ad (thanks commenters), though Chlorodont was apparently a German brand of toothpaste. I guess we can consider this the retro print ad companion to the most racist toothpaste commercial ever made. Previously in: Retro Racism.


Anonymous Anonymous said...

it is russian.

12:11 PM  
Anonymous Anonymous said...

It's Russian.

"Tooth Paste"


(no idea why they wouldn't spell it "Klorodont" but hey ...

12:13 PM  
Anonymous Anonymous said...

the language seems to be russian. chlorodont was produced in the then GDR and thus had ties to everything russian.

12:13 PM  
Blogger BusyB said...

wish i had a smile like that!

1:12 PM  
Anonymous Anonymous said...

russians use cyrillian font. the "X" is actually pronounced sorta like a "k" - it literally translates to match chlorodont

2:49 PM  
Anonymous Anonymous said...

There's a toothpaste on the market in Asia (China) that's called Darlie. The visual on the tube is a black man with a big white smile (truthfully, it looks more like a man in blackface). When I asked my friend who works in Hong Kong about the toothpaste, he replied that the original name for the toothpaste was "DARKIE." The company changed it a few years ago. But the visual remains on the tube. Ho. Ly. Shit.

1:48 PM  

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