This is how to do anti-smoking advertising to teens.
(via osocio) Why? Because it's goofy and blind, so they'll watch it to the end. Will it stop teens from smoking? Probably not. But that's a problem with any anti-smoking/drinking/drugs advertising aimed at teens; social ads never work on them. So you've done the best you possibly could, 15andfalling. Bravo.
Ad agency: Extreme Group, Halifax. For previous noteworthy (good and terrible) anti-smoking ads, go here and here.
posted by copyranter @ 2:30 PM
3 Comments:
Ha, perfect
These non smoking kids are total geeks - watching Tv and playing Playstation (they look like zombies)!?! Come on, thats way worse than smoking and drining. really, this is FAIL.
Yes, the execution leaves much to be desired.
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