Monday, June 06, 2011

Creepy Ad of the Week: Dead-eyed Martin Luther King.

(click ad) In-store poster for South African bookstore chain bookdealers. There's also an Ali execution in the biography campaign. Creative note: the digital eye replacement surgery idea was already done in 2007 for a Cannes Lion-winning National Geographic Channel campaign. There are no new ideas, ad infinitum. Ad agency: Ogilvy, Johannesburg. Here's a previous MLK exploitation ad, also via South Africa, for Volkswagen.


Anonymous Anonymous said...

Eye have a dream...

9:43 AM  
Blogger Joe Garvey said...

Weird. How is this supposed to sell books?

2:18 AM  

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