Wednesday, September 14, 2011

And now, the dumbest ad of the week.

(click ad, via) For some whey protein drink. By the same Italian agency who did the awful Muscle Milk ads from earlier today. This is even worse! Keep this level of work up, and you guys will single-handedly kill the entire weight gain supplement market. They can't even get the English translation right. Dumbbells. Related: the dumbest ad I've ever seen?

posted by copyranter @ 5:45 PM 

5 Comments:

Blogger cheeseonearth said...

I like stickers. It's fun to stick them on people.

9:30 PM  
Anonymous Anonymous said...

This orrible stuff has been awarded at Italian Art director's club... Poor Italy.

6:24 AM  
Anonymous Anonymous said...

What is the agency's name? Having lived in Italy for a year to intern in marketing etc, I can confirm they generally have zero marketing/advertising sense in that country.

7:35 AM  
Blogger copyranter said...

Alch1m1a, Milan.

8:15 AM  
Anonymous Anonymous said...

This is actually not that bad. Just the branding is so diminutive as to expose the rest of the ad to your over-eager criticism.

Still, you're awesome. Don't change. Don't. Hey, don't cry. I didn't mean it.

9:09 AM  

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