A small price to pay for a big package.
WESC (stands for WE ARE THE SUPERLATIVE CONSPIRACY and you MUST write it in ALL CAPS at all times) is a "tightly knit group of people with a sold background in clothing, skateboarding and snowboarding" whose "priority was always to create a feeling of solidarity." (what?) The solidarity expressed here appears to be between one's cock and one's sense of cockness. $7? Better be a fucking 3-pack, you American Apparel co-conspirators.
(advertecture on Houston at Broadway, high above the DKNY mural)
previously:
American Apparel: Made With Dov.
LIVE, WORK, CREATE. PAY—$30 for a fucking t-shirt.
15 Comments:
strangley enough, though...i'm sold.
This is actually a good ad.
i plan to become gay immediately. and then buy socks
That's one bulbous cucumber.
That would be a big OUCH.
my mom was a high school art teacher and this looks like a life drawing one of her students did. "i'm going to contour everything!"
Isn't that David Beckham?
It HAS been a while since I've gone ankles up for a real bad ass!
Sock time!
Adbusters would have done this smaller, with better production value, and better effect.
What these guys need most is a decent copy editor.
Wait...you mean they're serious? Or...they're not? Um, they're snowboarders?
My head asplode.
Shit...and they blackmailed Peter Stormare to wear their crap and appear on their Web site.
Oh my god, that's just genius.
They don't even sell socks....
that's the joke.
I always thought the idea behind this was that he had STUFFED the tube socks into his undies to achieve that look. Y'know, like girls stuff their bras.
As Steve said, they aren't selling socks, they are selling underwear for $7 apiece.
Regular "socks" are coverings/clothing for your feet.
They are selling men's underwear - covering/clothing for a man's "tube". They've emphasized the size of the guy's penis/"tube" for everyone to make the not-so- subtle play on words - "tube sock".
Underwear - a sock for your tube.
Underwear - tube sock. Get it?
Plus, with men's prevailing obsession with penis size, if you buy their product, you must be big.
They don't sell socks or underwear. They are mocking other underwear ads and the HUGE size of the ad and the HUGE size of the guys dick is supposed to be an attention grabber and also mocking how other ads use our insecurities to get us to buy their products.
damn! no! i was expecting to see dudes with socks not dudes with humongo packages in my face..is this real? (the ad i mean)
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