Wednesday, January 31, 2007

Lies Well Disguised, #19.

Yesterday on gawker, I wrote about some industry ombudspeople's reactions to the increase in "consumer-generated content"—in particular the confusing ramblings of Euro RSCG partner and AdWeek columnist Tom Messner. Add another shop to the growing list of agencies that wouldn't hire me even if I was carrying the Coke account in my back pocket.
(gawker post link)

4 Comments:

Anonymous ricpic said...

Big whoop. Members of the guild think that non-guilders are shlubs? Thus has it ever been.

4:00 PM  
Blogger New York Punk said...

You can, if you carry real coke.

4:01 PM  
Blogger HighJive said...

are all of adweek's "columnists" nearly-retired boomers with honorary titles?

6:51 PM  
Anonymous Tom Messner said...

Sorry the ramblings were confusing.
The column sympathized with the creators of the 1060 spots who were played by the advertiser. And, as it turned, egregiously since for $10,000 a pop, Frito-Lay got content for 5 million in media.
Now as for the "nearly-retired boomers," I am not a boomer, having been born in 1944, the lucky generation, pre-boomer. "Honorary title"? No, a title contracted for in 1996 when it was denotive. The contract endures so what is somewhat amusing is that as titles comes and go, I am the only employee left in the agency titled Partner, a partnerless partner, the loneliness at the bottom.
"Nearly retired" is an apt description of me, though, and has been for thirty years.
Best to all,
Tom Messner

10:43 PM  

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