RAMBO GUERRILLA (get it?) MARKETING.
(click images for closer look)
New York City (other cities, too?) is currently completely plastered with these "guerrilla" posters (L) promoting the fourth Rambo film, opening today . If the purity of street art wasn't dead yet, I believe this bit of Banksy-appropriation (who, I'm sure, appropriated the stencil style from some other street "artist") is the final rocket-launched grenade in the coffin. Smart move by the studio though to use artwork on the posters instead of a photo of the 61-year-old HGHed guerrilla warrior. related: Time stabs graffiti in the heart. (thanks to Aurora Diaz for photos/tip)
posted by copyranter @ 11:00 AM
8 Comments:
They are all over Chicago, too.
When I first saw one of those, I thought it was actually graphiti. Then I saw a wall of a hundred of them, and well, the novelty was gone.
Is that Stallone on the left or Paulie Shore?
Plenty in Philly, but not in any places that could be confused as graffiti, always within the picture frames designed for movie promos in the subways and on bus stops. Which kind of takes from any "street art" motif.
Okay, just got back from seeing it. Had passes. They didn't work for Rambo–fuckity fuck to the AMC cashier–anyway, I’m gonna go rent Hostel again just to cheer up. Jeez, talk about pink mist.
Your little post got some big attention:
http://www.overthinkingit.com/2008/01/27/rambo-week-postscript-why-we-overthink
i guess it's banksy like but i was thinking more obey the giant like.
http://en.wikipedia.org/wiki/Andre_the_Giant_Has_a_Posse
Love It! Ad blindness is real. Do you see billboards anymore... Art/Ads like this break thru all the other clutter that is out there.
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