So, a Catholic priest and an Arab oil sheik walk into a French business magazine's ad campaign...

(click ads) Capital magazine here attempts to establish itself as the objective, authoritative media voice of the business world by advising, "Before you begin listening, ask yourself who's talking." O. K. But pissing off millions of Catholics and Arabs by presenting a priest and an emir as masked villains? Maybe not so swift of a financial move, oui? (campaign by Y&R Paris, via) Previous business magazine advertising: Business Week gives its readers Encephalitis. Take a ride on the prissy Economist mechanical bull, or the Wirtschaftwoche executive rodeo chair.