Monday, June 07, 2010

Finland's largest newspaper looks to RockPaperScissors to save it.

(click ad, via) In what has to be the cutest/dumbest newspaper self-promo ad ever, the Helsingin Sanomat informs readers that they are in fact a digital entity. But Rock beats Computer, right? This ad screws up the whole damn game. The newspaper industry is doomed. Agency: Helsinki's Hasan & Partners.
Previously in dumb newspaper self-promo ads:
El Pais.
• The Guardian.
Chicago Tribune.
New York Times.

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