Samsung to launch 100 paper planes 21 miles above Earth.
(caveat: this smells badly like a fake) Jesus, what a bombastically stupid stunt, via London's Viral Factory—your worldwide stupid-quarters for bombastically stupid ad stunts. Just typing up this event is giving me a fucking headache. Here's what they're doing to try to help sell Samsung memory cards:
They're sending paper planes up in a weather balloon which will be launched next month sometime from somewhere in county Cambridgeshire, UK. In the planes will be the cards with messages on them from you. Go here if you're itching to upload a history-changing missive. Once launched from "the edge of space," Samsung is I guess hoping that most of the planes land on land, not sea. The few people (uh, none?) who find the planes will also find instructions to contact Samsung so that sender and receiver can come together and be friends and maybe fuck each other, I guess. Just, plane, stupid.