(via) The Rube Goldberg thing has been done to death in advertising (one example). But this is the first one done with dogs that I know of. So, there's that. It's for the Ford C-MAX with active park assist. Ad agency: Ogilvy & Mather, Paris. Director: James Frost, who previously shot OK Go's "This Too Shall Pass" video. Clearly, if you've got a Rube Goldberg idea for one of your clients—and a big ass budget—call Frost.