(click images) Also, cancerous lungs and mouths, and lovely tracheotomy blow holes. Collect all nine and win a free CAT Scan! Starting in September 2012, The FDA plans on making these and other gruesome packages mandatory for all cigarettes sold in America. The images must cover half of the packs and take up 20% of cigarette ad space. But the four big tobacco companies are all threatening legal action, so expect a courtroom fight to last for years. Meanwhile, in the rest of the world, anti-smoking shock-vertising is the norm—check out this terrifying 2006 commercial via Australia.
Related: a round-up of anti-smoking advertising.