What a cute child sexual abuse ad!
(click ad)
Oh, the ass rapings Teddy has seen! No one should have to witness the sexual abuse? Alright, next time stepdaddy will bring a blindfold. Jesus what are people thinking?!? Also, re: putting a bear in a child abuse ad—ahem. Snapped at O'Hare airport by Jake (thanks). Previous creepy child abuse awareness ads: one, two, three.
9 Comments:
Ass rapings. Wow. Can you be more vulgar than that? You never cease to "amaze" me with your choice of words.
And there's the unintentional message that seeing (or being aware of) it is somehow worse than the act itself. Third-party denial and cowardice are the predator's best friends.
The entire campaign (see more images below) was shot by Bowen Ross, a Chicago based photographer. It's an old campaign, from 2010.
The agency is Downtown Chicago Partners.
I wonder if they did this pro bono. Most likely.
When you look at the other ads, you'd notice the terrible kerning, awful choice of fonts, etc.
http://tinyurl.com/5w8bcet
http://tinyurl.com/62ven3w
http://tinyurl.com/5rwrprw
Thanks Vinnie. None of those have this awful headline.
I think this is a very courageous ad. The bystanders who watch and do nothing are an unrepresented marginalized segment of population that is suffering in silence. It's about time our plight was brought to light.
"Show us on the bear where the ad touched you . . . "
Teddy might want some noise cancelling headphones, too.
I remember these ads...someone marked out "witness" and put "experience" in marker on the bus shelter, that was a better choice I think.
I understand your point with the choice of verbiage (witness seems to infer that it can happen as long as no one is watching. I believe their point was that we should put a stop to it so no one has to witness it ever again), but the whole point of the ad is to be creepy. The fact that people are talking about it proves that it's doing its job. The CCAC wants to spark a conversation around child sexual abuse because NO ONE is talking about it. They've had past campaigns such as "For a sexually abused child, it's not the monsters under his bed that he's afraid of." They're supposed to irk you.
And Vinnie, I'm not sure where you got those photos from, but that's not what the final ads look like (font choice, kerning, etc.). I'm attaching a link to one of the flyers with this campaign on it. (sorry for the low-quality image. I need to upgrade my iPhone 3GS to a 4S...)
http://imgur.com/UpN0X
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