SEND ME TIPS:
The Best Ad Critic In The World™ (™ pending) and a freelance copywriter with 25+ years experience and CLIOs, One Shows, Mobiuses (sp?), ADDYs, ANDYs, and a Bobcat Pin (Cub Scouts).
View my complete profile
posted by Mark Copyranter @ 12:30 PM
It's not just this commercial. The best commercials come out of Japan. Period. As someone once said on youtube, they seem to have mastered the art of creating memorable, fun, attention grabbing content. Most people think it's bizarre. I think it's uniquely original. The agency is Asatsu-DK, Tokyo, which is Japan's third largest full service ad agency. It's also one of the top 10 marketing organizations in the world. It's part of WPP. I haven't seen this new commercial. Thanks for sharing. I've seen though this other one, which is even more hilarious. It's for the same client. I think it won some (well deserved) award in Asia.http://creativesociety.com/gallery/14911/dad-s-love/
I knew you'd know, Vinnie.
One late night airing at the agency's expense in Nagoya.And the basic idea isn't original is ithttp://www.youtube.com/watch?v=laot_Eomr3s
Post a Comment