Monday, February 05, 2007

Hey Beaver, damn if you ain't infringing on a copyright.

For some reason, I've been following the exploits of New York City's and André Balazs' hot piece of real estate twat (no, not Uma) from day one. I like the little guy. But here, The Beav lamely jumps on the Super Bowl™® exploitation pile. Thing is André, The NFL is VERY protective of the term "Super Bowl." Maybe you noticed how all the advertisers not officially sanctioned by the league say "Big Game" instead of (shhh) "Super Bowl" in their ads. And André, making it one word doesn't exempt you, pal.
(scanned from yesterday's New York Times)
update: as an anon commenter states, this is a case of trademark, not copyright, infringement.
previously in William Beaver House ads:
1. The Beav's plans featured more wood.
2. Dean Balazs will NOT tolerate wild parties...
3. André Balazs has a new black beaver.


Blogger Matt Brand said...

he'll just give their lawyers a penthouse suite and BJ from Uma

10:26 AM  
Anonymous Anonymous said...

Using the term "Super Bowl" without authorization is trademark, not copyright, infringement.

It might be copyright infringement to have a public showing of the Big Game for commercial purposes, though.

10:27 AM  
Blogger copyranter said...

thanks anon.

10:33 AM  
Anonymous Anonymous said...

Something odd about naming Gatorade, too.

10:34 AM  
Anonymous Anonymous said...

I've met the Beav, not the smartest kid on the block.

10:38 AM  
Anonymous Anonymous said...

A BJ from Uma...uh...I lost my thought.

2:39 PM  
Anonymous Anonymous said...

Oops, I meant I have met the REAL Beaver Cleaver, not the Andre guy ;-)

2:39 PM  
Anonymous Anonymous said...

I've trademarked "Superbowel" to get around those NFL nitpickers. Feel free to use it next year.

6:58 PM  

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