Monday, July 28, 2008

Dockside Douchebag.

(click ad to read copy)
In its extremely fucking annoying continuing ad series "live who you are," real estate behemoth Corcoran attempts to visualize what it sees as the ideal NYC area property buyers—whether it be the young affluent couple with the adorable three-story baby, or the newly-divorced ibanker father seeking a fuck duplex. Here, it's a smug, polo-shirted born-into-money Lothario who bought a small downtown wine bar and knows a couple of Coldplay songs. (scanned from last week's Corcoran supplement in the New York Times) related: Corcoran's laughably ironic Earth Day ad.


Blogger Colette said...

This ad reminds me of the Seinfeld episode where Jerry gets his hair cut, and he looks like he's eight years old. Who styles their hair like this??

3:14 PM  
Anonymous Anonymous said...

Ugh I just want to punch him.

3:18 PM  
Blogger RFB said...

Tiki torches, a faithful dog, two chairs in the yard awaiting the perfect shallow woman charmed by this dude's wallet.

4:19 PM  
Anonymous Anonymous said...

Coldplay? Are you sure? At the danger of being gunned down like a British Snickers ad, I'd say he looks the type to sing you a Communards song.

5:08 PM  
Anonymous Anonymous said...

"Tiki torches, a faithful dog, two chairs in the yard awaiting the perfect shallow-yet-buff boy-toy charmed by this dude's wallet."


5:19 PM  
Anonymous Anonymous said...

"... and knows a couple of Coldplay songs"? Not likely. He is molesting that beautiful guitar and what the fuck is the chord he is pretending to play? Taylor Guitar should demand to have its logo excised from the ad.

11:27 PM  
Anonymous Anonymous said...

I'm no ad guru but that white text on a B&W twilight over a random tree is kind of hard to read.

Also, that guy doesn't look happy - he looks like a model. A model who has no idea what he's supposed to be selling. Beer? Whiskey? Yellow lab puppy mills? Cologne for gay men who want to play guitar and get a yellow lab?

4:18 AM  
Blogger lateefx said...

That is damn hilarious! That man is the epitome of douchebaggery...and we all know who they are at work.

6:57 AM  
Anonymous Anonymous said...

Anon - dang, you're right -- he's got a white-knuckle grip on that E string. All four fretting fingers on one string.

I think he's a Wham! fan, and dyes his hair to hide the fact that he's old enough to have seen them live at The Garden in '83.

10:07 AM  
Blogger Mel Doug said...

Maybe it's just me, but I SWEAR he is wearing a skirt...

11:12 AM  
Blogger MrPlywood said...

He's the grandson of the guy in Animal House who got his guitar smashed by Belushi.

4:28 AM  
Anonymous Anonymous said...

"Live who you are."

And suck dick, too.


11:51 AM  

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