Tuesday, October 11, 2011

Ad Nerds: Here's part of the Apple "1984" storyboard.

(click image, via One Killing Shot)
The woman's outfit changed a bit.
Here's the final spot.
Considered by many to be one of the greatest commercials ever. Considered by me to be a highly overrated and specious exploitation of one of the greatest novels ever. Previously:
10 bad Steve Jobs tribute ads.


Blogger Sarah Bahbah said...

in 1984 it was not overrated.

in 2011 it is overrated.

different contexts, different enthusiasms..

11:42 AM  
Blogger Sarah Bahbah said...


11:53 AM  
Anonymous Anonymous said...

Exactly how specious was the exploitation on a scale of 1 to 10, with 10 being super specious? lol
Copyranter, he just can't help being a pretentious $*)(@#)@.

1:28 PM  
Blogger copyranter said...

Anon: Just type "fuck." This isn't 1953.

3:37 PM  
Anonymous Anonymous said...

But I didn't mean "fuck". I can do better than that. I meant nincompoop.

4:08 PM  
Blogger Clark St. said...

And just to remind everyone, the "1984" ad didn't run only once. It ran only once as a national buy, but ran many, many times as local spot buys. I've seen comments from others that the spot buys were in the top ten markets plus Boca Raton, due to an IBM office there that ran their PC business.

12:04 AM  

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