ABSOLUT SEEKS TO SAVE BIG MONEY WITH TACKY DIRECT EMAIL PITCH TO "CREATIVE PEOPLE."
Wait, I'm a piss-poor, dead hack?
An email was sent out recently to "creative people" the world over from Absolut's digital agency in Sweden soliciting work for the next phase of their new, dubious Absolut World ad campaign. Here's the email text, including the nice misspelling of Warhol:
I'm Mikael Zetterberg working as a planner at the digital agency Great Works in Stockholm.
One of our clients is ABSOLUT VODKA, which have a heritage of working together with creative people like Andy Warhool etc. At the moment we are doing a project with ABSOLUT where we are letting creative people pitch ideas in order to be part of the new brand campaign called In An ABSOLUT World.
We are a big fan of what you're doing and think you would really fit in to this project and continue the work of collaborating with the creative scene. If this sounds interesting please click on the attached link and be a part of this pitch.
All the best,
Here's the link, where they also write that they want you to be an "Exclusive Absolut Visionary."
What's the matter TBWA\Chiat\Day? You creative visionaries out of ideas already?
(thanks to Cassie Murdoch for the tip!)
UPDATE: Patric Blixt from Absolut responds in the comments.