Sergei Knows Cervixes.
(click ad) Fellow copywriter Scamp in London recently spotted this public service bus advert for cervical cancer screening. At the website, you can see short video clips of dreamy Sergei (probably not his real name) and other hunky UK men pretending to be certified cervix crackerjacks. Not explained at the website—the freaky-ass type treatment on the "be cervix savvy" line. Women: do hunky pitch men make you more apt to get yourself checked?Previous hoo-ha related ads, 1, 2, 3, 4, 5.
posted by copyranter @ 11:45 AM
2 Comments:
eeewww
eeewww
eeewww
repeat indefinitely
signed, a woman
Puleeeze... most men don't pay enough attention to it when it is right in their face, let alone care if you get a screening. Why on earth would they use a 20-something guy to sell it is beyond me. He won't call to find out if it's OK anyway.
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