It's Vintage Ad Week on copyranter: Hires 1937.
(click ad, via) It's sho nuf time fo 'nuther round of Retro Racist Ad of da Week. Previously, the maid of the house could barely contain her joy over the new GE sink the caring white folk had installed to make her job heaven. Here, the beaming servant, again speaking the language of the Coloreds as researched and reinterpreted by a slick Caucasian copywriter, serves Tom and Daisy Buchanan the real deal root juice root beer of Charles E. Hires. Yassuh!