Russian Crazy® Cola Spot is F*cking Crazy.
In new Russia, cola drink you (I know I know, kill that meme). Anyway, Russia's Office of Federal Antimonopoly Service (FAS) has moved to ban this big money campaign via huge Saint Petersburg brewery Baltika because, according to adme.ru., the cola's tagline—Soak This Boredom—is "provocative and bringing in an aggressive mood of society." Also, the Russian word for boredom is apparently very close to a swear word. (Can any Russian readers confirm this? update: see comments.) Recently, the FAS also banned this big butt billboard.
Well. I think the FAS has much bigger, nuder fish to fry (nsfw).
posted by copyranter @ 11:15 AM
9 Comments:
Greetings.
Russian word "Boredom" (Скука) really conformably with Russian abusive word of "Bough" (Сука)
Thank you, comrade!
bitch (сука)))))))
But actually here there is no negative and abusive context. In my opinion.
...and you also!
I am simple in the first comment incorrectly a word have written:)
(FAS) has moved to ban this...
... "provocative and bringing in an aggressive mood of society."
???
It all started harmless enough with the hairless grooming monkeys looking for lice simply aping their furry counterparts as a social bonding exercise, and then it all went bitch shit crazy from there.
Damn word verification on iPhones! Had to re-type the comment twice. Anyway, the "abusive and provocative content" has to do with the following wordplay: since "soaking this boredom" is only one letter off from "soaking this bitch" (which is what they want you to think about, natch,) the latter expression means "to violently kill a person (sometimes a woman, but not necessarily)" and is used quite frequently by the criminal element. Or by all the gangsta-wannabes. So yeah, I'd say it's abusive and provocative...
these ads are great. how have i lived life without seeing them before? following you now!
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