A bunny and a unicorn died because of these two ads.

(click ads, via) That's of course the point Cape Town agency King James was making with these layouts promoting the Eagle Awards, South Africa's premier print awards show (October 27th, Johannesburg). Let's just say, in the last six years, because of one particular client, I—despite their incessant fucking—may have personally lowered the worldwide rabbit population. Previous bad ad awards show ads: this CLIO awards ad is the most depressing thing I've ever seen • ANDY awards promoted with Anilingus. (I've won both of those awards. Yay.)