French designer reimagines the Coke bottle. Sexy? Hideous?
(click image) "Visionary" (his term) Jerome Olivet presents "Mystic," an experimental Coca-Cola bottle he calls "spiritual" and "supernatural" and "ambiguous" and "poetry." I call it "an unimaginative waste of plastic." I think the first Pepsi can from 1938 was a better design. But then, I'm a lowly copywriter who, in 7th grade metal shop, fashioned the ugliest candle holder in the history of humanity (pic available for media stories).
What do you call it?