Monday, January 24, 2011

Israeli parents lock their gay kids in their gay closets.

(click ads, via) Here's an inside peek at the ideation process that went down during the brainstorming session for these sledgehammer metaphor ads: "Let's do something with a...closet?" "OK. But make them black & white so's people know it's serious." Israeli ad agencies apparently only use closet metaphors in their gay ads. That chair wouldn't keep Big Gay Bob in his closet, pops. Client: The Aguda—the National Association of GLBT in Israel. Ad agency: ACW Grey, Israel. Previously in: Gay Ads.


Anonymous OY GAY!!! said...

"That chair wouldn't keep Big Gay Bob in his closet, pops."

Never mind the chair, pop seems unfazed by the disturbing fetish photo on closet door of hirsute man in bed with a parrot mascot.

1:07 PM  
Blogger copyranter said...

I was hoping somebody would start analyzing the artifacts of gay son's room. Also, note the crown on the shelf.

1:11 PM  

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