Ad Creep Update: fake bird shit stickers.
(click image, via) Ad Creep Update is a regular copyranter feature documenting the spreading epidemic of advertising media placement seeping into every nook and cranny of your daily life. Oh shit! Bird shit! Wait! Fuck! It's a goddamn sticker! A sticker for a car wash. A car wash I will now never go to because they pissed me off twice with their ambient "free media" idea. The agency says "calls went up 45%" due to this stunt. I catch you putting a sticker on my non-existent car, you better run. Ad agency: 1pointsize, Chennai, India. Previously, a Zurich insurance company put fake damage stickers on cars.
1 Comments:
Ugh. You got that right. Definitely not for everyone. It's like when some stranger writes "Clean Me" with his fingers on my car window. It's not clever, it's annoying.
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