(via) Sexism and fast food go together like the shits and fast food. Yes, that's Gizem Memiç, Miss Turkey 2010. Carl's Jr. continues with their Big Idea of burger porn started with Hilton and continued with Lakshmi. "And that's just the way it is." Cracking copy line, that. Here's behind the scenes video where Creative Directors say stuff. Of course, the spot just had to be shot in South Africa.
Ad agency: David & Goliath. Previously in sexist fast food ads:
• Burger King's notorious blow job ad.
• Arby's Sports Illustrated Swimsuit issue tit joke ad.
• and the King visits Russian steam bath with topless babes.