MI6 places covert non-ad in major UK papers.
Pretty cheeky ruse to reel in potential birdwatchers. The UK's SIS placed this innocuous, logo-less essay, full-page, in papers such as the Sunday Times and The Week. The idea is wonderful, though the copy is a bit stale. (To be expected whenever a government organization is involved in creative work. The ending is excellent, though.) It's certainly well above the CIA's recent, staid ads (examples here and here). Ad Agency: M&C Saatchi.
posted by copyranter @ 1:30 PM
3 Comments:
Still love a good long copy ad.
Too many 'you see's and 'after all's in there for me. And the four single line paras at the start is ugly.
But I read it, and I enjoyed reading it.
did I miss the contact details? they there?
You have been disqualified. Thanks for applying.
Post a Comment
<< Home