Monday, June 19, 2006

Law vs. Nature, ad infinitum.

By my count, there are at least three competing corporate law firms out there running near exact animal metaphor print advertising campaigns. Sigh. It’s time for the latest wild kingdom puzzle ad. Ready boys & girls? Here we go. Firstly—I seem to be a common, disease-carrying housefly, right? How flattering! Secondly—the iguana is…an ugly, hungry enemy lawyer? Finally: I guess that leaves your firm as the mason jar (thanks for the air holes, btw. but where’s the grass? food?). I have a couple of questions: 1. How thick is the glass on that jar? 2. What if the judge disallows the mason jar? 3. How much will the mason jar cost me?
previously:
Law Firm Puts Potential Client Behind Bars In Ad.
What is it with law firms and animals?

5 Comments:

Blogger glu said...

The iguana is staring at the lid. The fly is looking at the camera. There is more to this ad than simple hunter-prey logic.

3:57 PM  
Blogger David said...

Ah, that Zuckerman.

And Spaeder?

Hell, nearly killed her!

4:01 PM  
Blogger Jessie Birks said...

You know, it would seem impossible to get a mixed metaphor on film... but those stock collections come through 10 times outta 10.

2:27 AM  
Blogger Twiddle said...

Your clients are insects.
We are lizards that eat flies.
We protect you in a glass prison.

12:53 PM  
Anonymous JakeZula said...

Actually, it's a bearded dragon, not an iguana.

4:06 PM  

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